A full service Fitness, Lifestyle & Sports Video Production Company

FitLife Productions

Our Services


With over 15 years of experience, we are available to create fitness programming/choreography, coach on camera talent & lead rehearsals. Pre-production we work with clients to location scout & cast.


Using cutting edge equipment our professional “fit” crew runs only successful shoots. We hold the industry standard for our lighting and audio design. We even offer aerial cinematography!


We work smart & fast to deliver the highest quality media in the industry. All aspects of post-production handled in-house including music composition, timer bars & DVD authorization.


Since 2006, we have run successful testimonial groups. We are the one-stop for fitness program development, casting, before & after photography, testimonial videos, test group management & and fitness training.


Our team has you covered for set design, graphic design, motion graphics, DVD packaging, disc labeling, and title menu designing. We take your ideas and turn them into impressive, marketable content!


Stand out above the rest with our creative photography. We have shot for the top fitness models & publications. FitLife motivates and directs each client to bring out his or her best!

View Our Fitness Video Reel!



Fitness Videos

Instructional, Educational & Training Videos

Commercials & Promotional Videos

Product & Model Photography

Testimonial Groups, Before & After Photography

Custom Subscription Websites

FitLife Production’s has always been attentive to my needs for production and works within my timeline when I’m under time constraints.  I appreciate Rachel’s eye for corrections that can often get passed over as she understands movement. I also enjoy the relaxed atmosphere so that I can focus on doing what I do best which is fitness, not production. I’ve been very happy with all the work they have done for me in the past and will continue to do so in the future!

Tracey Mallett, bootybarre

“’I’ve worked on a handful of million dollar productions and nothing compares to the experience I have on set with FitLife Productions!  If you are shooting fitness videos you need to work with people that KNOW FITNESS!  That’s why I’m here!”

Mike Karpenko, Fitness Celebrity

Had the most amazing day shooting with FitLife Productions! I can’t thank you enough for all your hard work, expertise and push! You have the most amazing team and we were honored to work with you guys!

Lori Harder, Cover Model Workout

“As always, you and your team were on point, and we can’t thank you enough!  Everyone was awesome, and on top of their game.  Always such a pleasure to get to spend time and work with you.”

Amber Owen, Xbox Fitness

Y’all are bad ass!!! You make me look great, the quality of the camera work is just beyond amazing & the editing is on point. The jib shots are the absolute bomb!

Samanta Clayton, Herbalife Fitness

“As always its a pleasure to work with you both & your crew.  Thank you again for another fun production.  Much success and many more good times!”

Tamilee Webb

“Thanks for all of your expert advice and amazing team performance.”

Gary S. Kleinman CPA, BodySelfie Media

Thanks for a great week. Always nice to work with all of you since you make the work seem so effortless and I know its not!

Rachel Yaffee, IHRSA


Beyond fitness videos, FitLife Productions is a full service media house that works on any type of project.  One of our passions is to shoot sport documentaries about unique stories around the globe.

Our films can be seen on a variety of outlets and we work with some of the biggest names in the industry.  

If you’re looking for a effective way to tell your story, FitLife Productions is the team to make it happen.  

Schedule a call with us to discuss your film. 

The People That Trust Us


FitLife Productions is the comprehensive powerhouse for fitness & sports media production and testimonial group services.

Our company prides itself on being the “one stop” affordable production company that delivers the highest quality media in the industry. We handle everything from program development to rehearsals, production, photography, editing, graphics, and custom music composition.

Rachel Tonick and Jeven Dovey founded FitLife Productions in 2012. Since then, they’ve been changing the industry by providing easy and accessible production services that take programs, products, and fitness careers to the next level. Rachel and Jeven know their projects thoroughly and stand by them, as they both live very active, healthy lifestyles. Each of them has been individually sought after for their respective abilities in production work and fitness expertise. Together as a team, they’re unbeatable!

Here at FitLife Productions we work diligently with fitness entrepreneurs and global health and wellness corporations in order to better provide support every step of the way. We deliver industry-leading expertise in creative fitness program development and production and post-production services.

FitLife Productions is based out of the fitness mecca of Santa Monica, CA, so our crew is the first on the scene to capture all of the hottest workout trends, top trainers, and premier gyms in the area, so as to yield the most current products. Anything and everything that promotes a fit and healthy lifestyle, whether a creative and effective workout program or a highlight reel to showcase a gym and bring in new members, FitLife Productions has it covered.


Rachel Tonick Dovey

CEO & Producer

Rachel is one of the most sought after fitness production specialist & choreographers in the industry.  [Read More]

Jeven Dovey

President & Creative Director

Jeven is a mastermind behind the camera. His technical skills and attention to detail makes him a leader.  [Read More]

Lets Chat!