THE #1 FITNESS VIDEO PRODUCTION COMPANY
WE SPECIALIZE IN .
Fitness Videos
Promotional Videos
Testimonial Groups
On Demand Platforms
YouTube Strategy
Photography
Live Studio Build Out
Marketing Campaigns
OUR REEL .
OUR SERVICES .
Pre-Production
We know what it takes to develop a successful production strategy. We guide brands through every step of the process to ensure the final product is premium quality, has strong brand representation and cultivates a meaningful connection to viewers. In this stage, we take the client's core messaging and video objectives to find the perfect location & develop a creative direction. If needed, the FitLife Productions team can assist in program development, fitness choreography, casting & on-camera coaching.
Production
Whether it’s a multi-camera, follow along workout or cinematic promotional videos, our team is dedicated to making your vision come to life. FitLife Productions holds the industry standard for lighting and audio design, and we pride ourselves on going above and beyond the expectations of our clients. We even offer aerial cinematography! We take your fitness program and inspirations and turn them into videos that ensure the user gets a in great workout, while telling your story and articulating your brand values.
Post-Production
Through years of experience and hundreds of successful productions, we have developed a seamless post-production service that delivers a quick turnaround and the highest quality media in the industry. We provide a comprehensive in-house, post-production service and offer a variety of additional services from music composition and timers to motion graphics and DVD authorization. Our clients are able to relax knowing that our team of experts will be handling all necessary aspects following production.
Testimonial Groups
We have been conducting successful testimonial groups since 2006, starting with our test groups for Beachbody. We work with clients to develop a thorough plan for the training protocol, help with casting, conduct the fitness classes, monitor the data, take the before and after photos and produce the final testimonial videos that show off what your product or program can really do. We are the one-stop for fitness program development, test group management, fitness training and direct-to-consumer marketing videos.
Design
We have curated some of the best creative minds for our design team and it shows in our work. Our team has you covered for everything from set design, graphic design and motion graphics, to custom On Demand websites, Ebooks and DVD artwork. We keep our clients involved throughout the design process through open communication and thought-provoking discussion. We take your ideas and turn them into impressive, marketable content that captures and engages your target market!
Photography
When it comes to truly engaging photography, our team is second to none. We are experts in photography and have shot for the top fitness models and publications in the fitness industry. Creative photography is an essential element in fitness production as it represents your brand. As one of the most important elements, you want experts at your side. FitLife motivates and directs each talent to bring out his or her best!
Social Media Strategy *YouTube Certified*
Our work doesn’t stop once your video is created. We can help you and your team develop a social media plan so that you can increase brand recognition and ensure your content is being seen by the right audience. We specialize in developing strategic plans for YouTube that will grow your channel, as well as Instagram content and Facebook Ads that convert to relevant leads for your business.
Digital Marketing Campaigns
Digital marketing is an integral part of growing a business, but can be overwhelming to some. At FitLife Productions, we also offer our services to help you create the custom digital marketing campaign that will help you achieve your business goals and get your products sold. We can help strategize and develop everything you need to help you create campaigns that will get your products in front of more people.
ABOUT US .
FitLife Productions is the most trusted and sought-after media production company in the fitness industry. We are a full-service video team specializing in all areas of fitness production and are experts at Social Media content and Fitness Workout video production. Our company prides itself on producing innovative, high quality, impactful content using cutting-edge technology. We handle everything from program development to rehearsals, casting, production, photography, editing, design, motion graphics, and custom music composition. We are able to work within any budget to provide unique, powerful content for your brand. Whether it’s fitness, mind body, nutrition or motivation, we are the one stop for all of your video production needs.
FitLife Productions has produced original content for fitness professionals & global brands since 2012. Over the years we have built a prestigious list of clients such as Bowflex, Herbalife, RedBull & Xbox Fitness due to our outstanding reputation of providing top quality services. We are always ahead of the curve when it comes to industry changes and new techniques and are a trusted source of innovation and thought leadership in fitness production.
The company is owned by a husband and wife team, Rachel and Jeven, who live and embody the FIT LIFE spirit. Rachel instructs Group Ex classes and practices yoga daily, while Jeven, who is training for his next alpine climb, creates adventure documentaries and filmmaking courses. Each of them has been individually sought after for their respective abilities in video production and fitness expertise and together as a team, they’re unbeatable! Click to read more about Rachel and Jeven.
Here at FitLife Productions we work diligently with fitness entrepreneurs and global health and wellness corporations every step of the way. We deliver industry-leading expertise in creative fitness program development, production and post-production services. Whether it’s cinematic promotional content or multi-cam follow along workouts, FitLife Productions has mastered the process to provide high-quality videos that stand out above the rest. We help you tell stories that inspire and deliver workout programs that get the end user results.
You can trust FitLife Productions to take fitness video production to the next level.
MEET OUR TEAM .

Rachel Tonick Dovey
Executive Producer
Rachel Tonick Dovey is the Executive Producer of FitLife Productions and a healthy living junkie. She is one of the top choreographers and the leading fitness production specialist in the fitness industry.

Jeven Dovey
Creative Director *YouTube Certified*
Jeven Dovey is the visionary and Creative Director of FitLife Productions. He brings our clients ideas to life with his cinematic style, artistic vision and ability to weave a story worth watching.